Be the brand experience

NetBenefit_Case_Study_Be_the_brand.pdf

be the brand experience provides customised, and off-the-shelf, Marketing Resource Management (MRM) solutions that help marketing professionals maintain a consistent and professional brand image.

Typical uses of the service include communication and control of corporate identity and personalised dashboards to indicate workload status for all members of a geographically dispersed marketing communications team.

be the brand experience hosts all of the data intensive files that would usually reside on a client’s servers. Their clients require instant and reliable access to thousands of graphical files around the world, across all time zones.

Even as a start up company, it was clear that be the brand experience would require a robust managed hosting solution. Most importantly, it also needed a hosting partner that could provide a solution that would scale as the business grew.

“From the start, be the brand experience was keen to find the right partner to support its strategic vision. The nature of the business meant that hosting was key to be the brand experience's ability to deliver the service it promised. In our opinion, NetBenefit stood out due to the products it offered and the level of service it could deliver”, says Guy Hainsworth, Chief Technical Officer, be the brand experience.

The relationship with NetBenefit began in 2003 with a single server being deployed providing web, database and imaging services. Since then the hosting platform has grown beyond recognition as be the brand experience's client base has developed and the corresponding hosting requirements have become more sophisticated.

With reliable bandwidth, and dual site disaster recovery solutions it has enabled be the brand to feel confident in offering a continuous and reliable service to its customers.